On August 8th, after dinner, the playground, which is in the front of Guangbo Group staff dormitory gate, becomes unusually popular. About 1000 employees gather here spontaneously, waiting for the opening of Beijing Olympic Games.

Someone borrowed rear projection television, someone carried chairs, someone bought fireworks, someone brought national flag, and so on. All of these did by everyone spontaneously is to witness the moment that to be remembered.

"Olympic Games held in China is not so easy. Our company becoming the franchising dealer is also not easy. So one week ago, we decided to share the happiness  brought by Olympic Games together in the evening of August 8th." Xiao Wang from Hunan told the reporter.

Ten, nine, eight … With the reset of count-down, the fireworks of Guangbo employees raise to the sky together with the salute in bird nest main gymnasium. People on the playground are very excited.

Applause ring among the people. It is that two pieces of news are passed among people from mouth to mouth. "Our Guangbo Olympic franchising products appear in the bird nest today, showing the Chinese colorful paper stationery to the world people in Olympics stadium, witnessing this exciting historical moment with so many athletes."

"Just a short time ago, Guangbo's Friendlies paster, D shape portable book, schoolmate record, treasured calendar of year 2008 and 2009 these 19 kinds of Olympic franchising products once again found their better stage for exhibition, collected by Chinese Olympic Committee, Capital Museum and Beijing Archives.”   

Olympic Games is athletes’ arena, the showing stage of participant enterprises. It brings Guangbo not only the raising of turnover, but the lifting of Guangbo brand. More important, employees self-consciously combine Olympic culture and Guangbo enterprise culture together.